What POP information does Brandle collect and store?

Brandle pulls in a great deal of information about each social POP from the social network. You can see the information categories when you click the Select Columns button to view the menu options There are also pre-set views for the most requested column views

For WWW domains, Brandle stores the following information:

• Identifier/URL
• IP Address
• Hostname
• Registrar
• Expiration Date
• Registrant Organization
• Registrant Name
• Registrant Email 

For Social POPs Brandle stores the following information:

• Identifier/URL
• Avatar
• Description fields
• Username
• Full Name
• Referenced Websites
• Last Post Date
• Audience Size
• Location Information

Most all of this information is available for Discovery results to help users determine ownership categorization for a given POP.